Twitter view counts start appearing prominently

Twitter bird logo in white over a blue and purple background
Making it easier to quantify how much of a banger your tweet was. | Illustration by Alex Castro / The Verge

View counts for tweets are starting to show up for some Twitter users — at least for their own tweets. On December 1st, Musk promised the feature would be coming for “all tweets, just as view count is shown for all videos,” an announcement he reiterated a week later adding that it would be coming “in a few weeks.”

One Verge staff member has started to see a counter when he clicks into his posts. While a few other Twitter users have reported getting the feature as well, it doesn’t seem to be available to everyone yet (for example, at time of writing I’m currently not seeing view counts on any tweets besides videos). My coworker also says that he’s currently not able to see view counts on other users’ tweets.

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Author: Mitchell Clark