Tim Cook revealed the real reason Apple won’t fix green bubbles
Posted On September 8, 2022
Last night, Tim Cook shot down the possibility of solving the green bubble problem — and he revealed the real reason why Apple won’t do it: it doesn’t sell iPhones.
At Vox Media’s Code conference, an attendee told Cook that it was difficult for him to send videos to his mom because Apple devices don’t support RCS, the texting protocol championed by Google and supported by major phone carriers. Cook, in response, suggested the attendee buy his mom an iPhone. “I don’t hear our users asking that we put a lot of energy in on that at this point,” Cook said.
This seems to be the first time Cook has publicly addressed RCS, the Rich Communications Services protocol. RCS is a major improvement over SMS and MMS, letting you do…