Amazon is trying to crack down on fraudulent reviews. They’re thriving in Facebook groups.

Illustration by Alex Castro / The Verge

The halloween cat collar (three pack, adjustable strap, ghost pendant and bell) has conspicuously rave reviews on Amazon. “Three for $10 is a steal!” reads one. “They seem to be made of quality material and the clasps don’t break away as easily as some other ones.”

The review, like many on the e-commerce platform, is fake. It was written by Jason Wawiernia, a search engine optimization specialist in Michigan. After he left his glowing assessment of the product, Wawiernia received a refund through PayPal, in direct violation of Amazon’s policies governing ratings and reviews.

Amazon banned incentivized reviews in 2016, but it’s still a rampant problem on the platform. On September 4th, a Financial Times investigation revealed nine of…

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Author: Zoe Schiffer