Nintendo held its annual corporate management policy briefing today. While the briefing was largely devoted to reiterating the company’s corporate philosophy and ongoing plans to expand the reach of its IP, Nintendo did share some interesting tidbits during the meeting, including updated numbers for Nintendo Accounts and Switch Online subscribers.
According to Nintendo, more than 200 million Nintendo Accounts have now been created worldwide. “We have worked to expand our IP beyond the dedicated video game platform business to reach consumers who don’t own any of our game systems. This resulted in a substantial increase in consumers creating a Nintendo Account, thanks in particular to the release of the Mario Kart Tour mobile application,” Nintendo president Shuntaro Furukawa said.
Furukawa also noted that the number of Nintendo Account holders has been “steadily increasing alongside the growing install base of Nintendo Switch.” The accounts will continue to be an integral part of Nintendo’s plans going forward. “In the future, the Nintendo Account program will continue to provide an important foundation for delivering our products and IP,” Furukawa said.