Yelp has paused an effort in partnership with GoFundMe that automatically opted tens of thousands of small businesses into fundraisers after complaints from restaurant and bar owners, the company tells The Verge. Yelp launched the initiative earlier this week in response to the ongoing coronavirus pandemic, but it did so without informing any of participants. Some business owners said the process for opting out — in the event they were hosting their own fundraisers or simply did not want one automatically set up by Yelp — was unnecessarily cumbersome.
“On Tuesday, Yelp announced a partnership with GoFundMe to provide a fast and easy way for people to support their favorite local businesses by donating to a GoFundMe fundraiser directly…
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Author: Nick Statt