Google wants to be inside your home. It wants to sell you cameras, alarm systems, and voice assistants to make your life — and maybe its targeted advertising business — that much easier. But there’s a problem. People don’t necessarily trust big tech companies or their camera-equipped smart displays right now.
And while Google may not have had a Cambridge Analytica-level scandal on its hands, a couple recent incidents with its Nest division could have given buyers pause: a string of digital break-ins where Nest cameras let strangers deliver fake nuclear bomb threats and spy on babies over the internet (not exaggerating), and the revelation that the Nest Secure alarm system had a secret microphone that buyers never knew about.
So today, as…
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Author: Sean Hollister